HISTORICAL SIGNIFICANCE --Key West in 1957 was a city in transition. While the guide celebrates the 'Old Island' charm and 100-year-old mahogany buildings, the frequent mentions of the Naval Annex and the growing shrimp industry point to an island increasingly integrated into the national economy.The presence of the Coral Tribune.....

Eight-fold brochure opening to a 15.75 by 17.75 inch poster. 4 by 9 inches when folded. The rear of the poster has a nice map, illustration and narrative description with photo illustration.

HISTORICAL SIGNIFICANCEThe 1920s in Florida were a fever dream of development, and Daytona was at the center of the storm. This brochure captures the moment before the 1926 hurricane and the 1929 crash, a time when the 'Daytona Beach' brand was being solidified. It represents the transition of Florida from.....

HISTORICAL SIGNIFICANCE -- During the mid-1920s, while coastal Florida cities sold surf and sand, DeLand marketed itself as a refined, inland 'Athens'. This prospectus is a prime example of the high-budget promotional material produced by the Record Company, which utilized avant-garde graphic design to distinguish DeLand from the more rowdy 'boom.....

Lithographed by Sterling Press, Los Angeles. Los Angeles Chamber of Commerce, 1935.

St. Augustine, FL: Produced by the Record Co., 1924. A detailed itinerary for a seven-day adventure. Each day is illustrated with  small colorized photographs of beach scenes, outdoor activities and scenery. On the reverse side information about Miami with specific events and places highlighted.

HISTORICAL SIGNIFICANCE --This booklet documents Winter Park’s unique identity as the 'New England of the South' during a pivotal economic transition. By focusing on civic permanence and climate advantages rather than speculative growth, it reflects the marketing strategy of Central Florida at the start of the Depression. The inclusion of the.....