Season 1966 Rate Sheet [Via Veneto, La Dolce Vita Era, Italian Travel Ephemera]
Historical Significance —This piece captures the economics and presentation of hospitality during Rome’s peak mid-century cultural moment. The Via Veneto corridor became synonymous with international glamour, attracting film stars, writers, and affluent travelers. Ephemeral materials such as this provide tangible evidence of that world, documenting both pricing and the understated.....
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